Spring arrives!. Planning begins for S/S '14 Booking Events
Wednesday, March 20, 2013 at 02:52PM The theme for this season's Rep Show in July is More brands, More days!
More Brands...
We are deliberatly using a little more athletic tone to the imagery we are using for the S/S '14 booking season. This enhanced branding starts here on the web-site and will continue through the show marketing material we will use to invite the industry to the show. We have even created a show within a show to better serve retailers in the cycling and running specialty channels and will be adopting the brand Spry Athletic to provide more focus on this initiative. As we move into the S/S '14 booking season, you will find here updates on how this is developing and which new brands will be participating in both the Spry Lifestyle and Spry Athletic shows.
More Days...
You'll also notice that the Summer Market Rep Show will now be a four day event. This decision has been made in consultation with key stakeholders in the show and will provide for more appointment time and greater flexibility to see more than ever before whilst at the show. The show days will go Monday to Thursday. This will also be the format for the Fall/Winter Market Rep Show next January. There is no change in the overall schedule other than there is now an extra day.
The shows enjoy a tremendous amount of consistency in the brands that participate and, as a result, in the retail accounts that attend, that have become loyal visitors to the show.
From core Outdoor dealers to high street shoe stores, Spry Lifestyle Shows have become synonymous with the seasonal booking cycle and are highly representative of the independant retail account base across Ontario.
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